Most Scenic Drive in the World? Ireland’s Wild Atlantic Way
This is a story about brilliant branding. It’s about Ireland, but it begins in Chile. In the early ’90s one had to head to the far south of South America to sample the tasty, thick, snow-white fillets of a large, deep-water cod called the Patagonian toothfish. No eatery in the U.S. wanted to serve a … Continued